Body
The instrument tracks:
- Frequency of employee communications: how often employees engage with channels such as the company website, one-on-one conversations with their manager, staff meetings that touch the merger, conversations with employees from the other company, the integration team's weekly updates.
- Quality of employee communications: were messages received timely, accurate, useful, understandable — each criteria rated separately.
To identify differences across the organization, the survey includes limited demographic questions. These questions help reveal patterns, such as whether certain groups feel less informed, while preserving anonymity and encouraging honest responses.
The open-ended questions provide the deepest insight. They capture unanswered questions, lingering concerns, and suggestions that rating scales cannot reveal. This feedback helps leaders understand employee concerns so future communications can address them. The survey, itself, also sends the message that employee opinions matter.